Best Tips and Tricks to Promote Hollywood Movies Using Instagram

by Josh Mathew

Filmmaking has evolved much down the years, primarily when it comes to the personal branding of Hollywood movies. The photo-sharing app Instagram is more than just posting selfies today and more about promoting your movies on the platform to garner more likes, comments, and boost user engagement. The social media experts say that Instagram is the perfect channel to promote feature films for directors, cinematographers, or for that matter, any professional related to visual arts.

According to an article published in Huffington Post, as movies and TV are visual means, therefore, you will get the best inspiration by following the profiles of the best Hollywood cinematographer profiles on Instagram.

You need to curate your filmmaking portfolio, pique audience interest, and build a follower base to become successful on Instagram. You may even build a community of filmmakers to increase follower count and engagement. Here is how:

Motivation comes from the best in the film industry

When you are new to the industry, inspiration should come from the best in Hollywood. Follow their Instagram pages, posts, photos, videos, one-off ideas, and build your content without copying anything from them. You can take inspiration but plagiarism is a big no. Use your out-of-the-box ideas and create your unique style so that your films become identifiable to your targeted audience.

When you are just a beginner, avoid comparing your Instagram branding to renowned filmmakers and cinematographers in Hollywood. Successful directors collaborate with a dedicated team and they have been in the industry for several years to build their reputation in filmmaking. You will also grow and achieve fame, but with time. Therefore, you need to delve deeper into film branding on Instagram and grow your followers first. Do not feel sad when you see others making it big in the industry as well as on Instagram. It will make you lose your focus and rob you of the fun of filmmaking and brand promotion on Instagram.

Build social media networks and connections

If you want to take your film’s branding to the next level on Instagram, develop networking and connections. You need to nurture these social media relationships as they matter when it comes to quality, creating awesome experiences, quantity, and make the most out of these factors.

Your movie promotion through Instagram is the extension of your professional life and therefore, you should reap the maximum benefits of the opportunities on this platform. It may take some time to grow followers and engagement, but you need to look at the bigger picture that will help you buy real Instagram comments and likes on your social media posts.

When you use the apt Instagram marketing strategies, it is possible to develop lasting connections with peers in the industry to help you connect to a wider audience on the platform.

Build many connections as possible, but relevant ones. You can learn much when it comes to discussing and sharing experiences related to filmmaking with peers in the entertainment industry. Study the content of other popular movie directors and cinematographers to understand what tactics they use to drive engagement through their posts. With time and good networking, you can make the most out of the opportunities that come your way.

Make the most of call-to-actions

The bio section of your Instagram account is the most essential part, and therefore you should make it more effective with the use of call-to-actions (CTAs). You would like to make your social media audience’s attention shift to your film’s page through Instagram. Therefore, compose a crisp, succinct CTA and something about your filmmaking abilities to improve your branding. Make sure you do not cross the 150-character limit in the Instagram bio.

The use of CTA will let your audience visit your branding page to learn more about your upcoming movies as well as the ones releasing shortly. You may also direct Instagrammers to a web page, where aspiring filmmakers learn some skills of camera effects, cinematography, scriptwriting, and things like that. When you share photos and videos related to movies, use the comments section to let your audience learn what you do when it comes to filmmaking. The images you post on Instagram must have an effective CTA, which you can add along with the post to boost engagement.

Use the tools to show your creativity

These days, you will find many tools to make your Instagram content look stunning. The social app has many tools and filters to curate your feed. Even when you do not have a team like the bigwigs of Hollywood, you can use Photoshop to make your photos look outstanding and show your creative skills to your audience. You can create a couple of shoots to do your film branding using Instagram. Make the best use of the tools you already have.

Conclusion

Use these ideas to promote your new film via Instagram, leveraging the right tactics and tools to curate your social media feed. You may not have many movies to promote. However, when starting with one or two films, people will start noticing you as a filmmaker and start like your Instagram posts.